Hotel payback. How to open a mini-hotel in Russia. Open a successful hostel - how to do it: Video

Have you decided to start your own hotel business? This is a fairly promising and profitable business, which, if properly organized, will pay off fairly quickly. The main thing is to choose a place where to open a hotel and advertise it correctly. The best option for beginners is a classic mini-hotel with 10-15 rooms. It is not difficult to open, and with the right approach, it brings profit no less than a traditional hotel.

Studying the market

Are you thinking about how to open a mini hotel? First of all, study the existing market. Where should the hotel be opened? Where it will be in demand. These are resort towns major cities, popular tourist settlements. Think about who will be staying in your rooms. Students and young people usually choose hostels - they are satisfied with the low price and shared rooms.

A mini-hotel is an ideal choice for a budding entrepreneur

Mini-hotels are used by people aged 23 to 65 years, who prefer to live in a separate room. Mini-hotels are also popular among married couples, couples with children and business travelers. Think about who from this target audience could become your client.

Note: draw up a portrait of your consumer, calculating his age, income level, and the services he needs. Based on this, you can build a future hotel promotion strategy.

After that, do competitor analysis. There are probably already hotels and mini-hotels in your city, since this business brings in good money. Research what rooms they offer, what price range they offer, and what additional services they offer. Find out about room occupancy, opening hours, etc.

Then find the market leaders. They set the tone for the entire hotel business in the city, shape the habits of guests and probably know how to dump. You will need to adapt to the leaders, while offering your visitors more Better conditions for less money. Or at least the same conditions.

In what format to open

If you do not have serious experience in the hotel business and huge start-up capital, then the easiest way is to open in the format of a mini-hotel. This is a small hotel that consists of a maximum of 30 rooms. Such mini-hotels are located near the main key infrastructure facilities:

  • bus stations;
  • railway stations;
  • metro stations;
  • vehicle interchanges;
  • downtown;
  • close to popular attractions;
  • near gas stations or along highways.

A mini-hotel can be built or rented

A mini-hotel means having a shared kitchen and microwave in each room, several showers and toilets. In some cases, showers can be equipped directly in the rooms. A mandatory condition today is the presence of high-speed in the hotel Wi-Fi internet. It would also be useful to have convenient parking nearby, but this is an optional option.

Production plan

Let's look at what it takes to open a hotel with 20 rooms. This is a classic size for a mini-hotel. The numbers should be divided as follows:

  1. 3 luxury rooms. Here it is necessary to make high-quality repairs, equip your own bathrooms, install all the necessary furniture and household appliances in the rooms, and create mini-kitchens.
  2. 13 classic rooms double rooms. Moreover, make 7 rooms with two separate beds, 6 with double beds.
  3. Allocate 4 rooms for single rooms.

Read also: What is an anti-cafe: what does it mean, how to open it

You will also need to equip a full-fledged kitchen for preparing food, providing it with dishes and household appliances, as well as create a comfortable bathroom for several people. Additionally, the mini-hotel should have a reception desk with an administrator, technical rooms for storing washing supplies and linen, a boiler room and a separate room for washing and ironing.

You should not choose the cheapest furniture for a hotel. It is advisable to install beds with metal frames, closets with durable doors on several hinges, and cover the floor with industrial linoleum or “office” laminate.

Additionally, the mini-hotel can be equipped with a small bar and Gym. This will allow you to significantly expand your customer reach and bring in additional funds.

Financial plan

There are two options for the development of events:

  1. Find a room of suitable size and rent it.
  2. Build a hotel from scratch.

Of course, the first option will require less initial costs, but you will pay a significant amount every month, reducing your own income. The second option will require serious investments, but in the end you will have your own building in convenient location, which can later be sold or rented if you get tired of doing business.

Constructing your own building takes about two years. The estimated investment amounts are as follows:

  1. Obtaining permits, research and design work- 1 million rubles.
  2. Construction of the building, finishing - 10 million rubles.
  3. Improvement of the surrounding area, creation of your own parking lot - 1 million rubles.
  4. Purchase of furniture and equipment - 5 million rubles.
  5. Other expenses - 1 million rubles.

In total, building your own facility will cost you approximately 18 million rubles.

A year of hotel operation costs approximately 4.5 million rubles, of which:

  1. Taxes, wages - 2.5 million.
  2. Utilities, current expenses, purchase of linen, washing supplies, etc. - 1.5 million.
  3. Other expenses - 0.5 million.

The expected profit from the hotel is about 7.5 million rubles. Rooms with an average cost of 1000 rubles per day will bring you: 1000 * 20 * 30 = 600,000 per month or 7,200,000 per year when fully occupied (in practice, this figure is 10% less, since to ensure 100% occupancy of the rooms all year round not entirely simple). With proper organization, you will receive 6,500,000 million from the rooms and about another million rubles from the bar - gym. Net profit will be 7,500,000 - 4,500,000 = 3,000,000 rubles per year.

Note: not included in our 3 million rent for the building. If you are building your own, then these 3 million will be your net profit. If you rent it, then approximately another 1.5-2 million will need to be paid for rent.

It turns out that building a hotel from scratch will pay for itself in 5-6 years. A rental building with an income of 1 million per year will pay for itself in 5 years. Therefore, building your own is much more profitable. Or look for options with a mortgage - it’s better to pay off the debt for your building than just pay money for rent.

In a mini-hotel, the administrator can act as a security guard

Work organization

Do you want to know how to open a hotel from scratch? First of all, you should register. We recommend that you register an LLC and work under a simplified taxation scheme. You can, of course, make it an individual entrepreneur, but in this case you risk more serious fines and liability.

  • How to open a hotel from scratch
    • How to open a mini-hotel
  • Hotel business plan
  • Hotel financial plan
  • Organization of hotel work
        • Similar business ideas:

Many aspiring entrepreneurs dream of owning their own hotel business. Some are attracted by the opportunity for long-term investments for several generations to come, others are simply attracted to this business and way of earning money. Let's try to understand all the features and pitfalls of the hotel business and understand how to open a hotel.

How to open a hotel from scratch

A step-by-step plan on how to open a hotel from scratch is approximately the following:

Test demandand determine how popular the hotel will be in your city. Answer the question, for whom will you work - for tourists, business travelers or someone else? Calculate how many rooms your hotel will have, how much each room costs, and how much income you can generate.

Create a detailed business plan, which should reflect allplanned opening costs and sources of raising money for the start. Ifnecessary, based on this report, look for additional sources financing.

Register your business.If this is a mini hotel, then you can get by with an individualentrepreneurship, but in most cases it is advisable to immediatelyregister a company - a legal entity.

Find a room, which is suitable in terms of characteristics and location. Usually, we're talking about about long-term rent, since purchasing property requires large investments.

Apply for the necessary permits, first of all, in the sanitary station andMinistry of Emergency Situations. Staff must receive medical records.

Do repairs and finishing work, buy equipment and furniture.

Hire a staffwhich the enterprise will serve - it depends on the sizehotels. There must be an administrator (at first his functionsoften performed by the owner himself), an accountant, 1-2 auxiliary workers, as well asmaids. Usually there is a cafe/restaurant on site, and the staff alsoWe need a cook/barista and waiters.

Add new hotel to all booking sites— booking.com, trivago, also on Google Maps

Think over a system of discounts, pleasant bonuses and giftsfor your guests. Be sure to collect and publish positive reviews. In the first years of a hotel's existence, it is very important to create a good reputation and get a high rating on booking sites.

How to open a mini-hotel

Much easier and cheaper open a mini-hotel, since the costs for it are significantly lower, although the list of permits will be approximately the same. But rental and personnel costs are significantly lower due to the small area of ​​the premises and the small number of rooms and guests. A mini-hotel is considered to be a hotel with 3 to 20 rooms. The plan for opening a mini-hotel from scratch is the same as for regular hotel. This is a good option for entering the hotel business with a small start-up capital.

Despite the fact that 60% of the market is controlled by large chain corporations, the remaining 40% falls on the share of small hotels. In Europe, the practice of family mini-hotels has become widespread and has long been successful. If a lot of young people come to your city, it is reasonable to think about opening a hostel.

When creating a hotel business in a small format, it is important to think over your own unique style and choose the interior in accordance with it. In such mini-hotels it is easy to create an atmosphere of homely hospitality and comfort, which is appreciated by regular visitors.

Is it possible to open a hotel in a residential building?

To bypass paperwork, some entrepreneurs set up a hotel right in a residential apartment, but in this case they will have to work “in the shadows.” The ideal solution is to buy out the former communal apartments, make repairs and then make repairs from each separate room make hotel rooms.

Sometimes hostels are opened in private homes. The law does not directly prohibit this, since the laws do not have a legal definition of a hostel. Now in Moscow, St. Petersburg and others major cities there is a war between legislators who want to ban hostels in residential buildings or significantly limit them by introducing mandatory requirements (separate entrance, consent of all residents of the house, etc.). But if the issue with hostels has not yet been finally resolved, the answer to the question of whether it is possible to open a hotel in a residential building is clear - according to the law, this cannot be done.

The above procedure is suitable for small cities in the regions. The hotel stock in them, as a rule, is absent or has fallen into disrepair. At the same time, business travelers sometimes need to spend 1-2 nights, and mini-hotels successfully fill this need.

Please note that each guest should have at least 5-7 sq.m., and the equipment in the rooms can be as simple as beds, tables, bedside tables, a wardrobe.

Hotel business plan

The hotel business plan includes:

  • Accounting for all expenses - both one-time and permanent (rent, repairs, purchase of furniture, salary fund for the first time, business registration). We'll talk more about hotel costs below.
  • Calculation of potential income based on:
  1. room cost;
  2. total number of rooms;
  3. expected hotel occupancy levels;
  4. additional income (for example, from a cafe).

Based on these parameters, the average payback period of the hotel is calculated.

What you need to open a hotel: business features

The purchase and redevelopment of premises is as important a stage as choosing a location. The first and second floors of dormitories are well suited for this purpose, since they are already equipped with ventilation systems, showers, kitchens, and laundries. What you need to open a hotel is to decide in advance on the area where it will be located. It should not be located in a residential area, but a business center, historical quarter or park area of ​​the city could be optimal.

When you have chosen a premises, made renovations, purchased equipment and found staff, it is time to start a marketing campaign. Order advertising on local radio and TV, place a board or poster near train stations and the airport. Cooperation and mutual exchange of discount flyers with travel agencies works well.

To quickly promote and recoup your own business, you will need to create a website. In addition, many people now book their accommodation ahead of time via the Internet. The site should be filled with high-quality content and photographs of rooms, and provide information in several languages. Contextual advertising, room booking services, flyers and branded business cards will help promote the hotel.

Watch a video about the secrets and intricacies of the hotel business from an experienced hostelier:

Hotel financial plan

The main component of the costs is associated with the acquisition and refurbishment of premises. For a small hotel (according to the classification, up to 50 beds), you should expect at least 500 thousand dollars if you plan to open a hotel in Moscow. IN small towns this amount can start from 50-100 thousand dollars.

The next expense item is related to the repair and purchase of furniture, appliances, and equipment. Such expenses can reach $250,000 or more. The remaining costs are not significant - registration and payment of staff for the first months of work will not require more than 10 thousand dollars. Thus, even for a mini hotel you need to have an initial investment of at least $300,000; for Moscow, Sochi or St. Petersburg they will start from $800,000.

Now about how much you can earn from a hotel. For example, if you open private hotel for 3-15 rooms, then they can bring in up to 500,000 rubles per month with 100% occupancy. We assume that economy and standard rooms cost from about 800 rubles, junior suites from 1500, suites from 2000 rubles. Additional sources (cafes, rentals, entertainment) can bring good income. Thus, you can reach a monthly income of 800,000 rubles or more. The return on investment will be from 5 to 8 years.

Hotel registration and registration

If you intend to open even a small hotel, it is better to immediately register it as a limited liability company. This is necessary in order to successfully complete all permitting documentation. When choosing a form of taxation in the fiscal authorities, choose the so-called “simplified” form, which allows you to reduce the tax burden. If business volumes exceed 150 million rubles per year, you will have to switch to general taxation.

For this type of business, you should choose the following OKVED activity code: 55.1. “Activities of hotels and other places for temporary residence” from section I.

This type of activity is not subject to mandatory licensing. If redevelopment is carried out, you must obtain permission from local authorities. Advertising permission is also issued there. Separately, obtain a license to sell alcoholic beverages (if necessary). Agreements are concluded with third-party organizations (garbage removal, pest control, deratization, utility services).

Organization of hotel work

Let's start with the purchase of furniture and technical components.

Even in the case of a small hotel, there is the necessary set of equipment and furniture, which is designed to provide convenience to guests. To prepare a turnkey hotel, you will need to purchase the following equipment:

  • room furnishings (furniture);
  • elements of toilets and bathrooms;
  • furniture for reception areas, cafes, canteens;
  • equipment for cleaning, ironing, washing;
  • multimedia equipment;
  • towels, slippers, bathrobes, dishes, etc.

Typical furnishings of a standard room should include:

  • 1 or 2 bedroom bed;
  • chairs, tables, armchairs;
  • bedside tables and wardrobes;
  • mirrors;
  • fridge;
  • TV;
  • air conditioner.

A standard bathroom must include a shower, hairdryer and mirrors with wall mounts, body care products, and bath accessories. If funds are available, it makes sense to place dryers, soap dispensers, towel holders, bathroom curtains, etc.

In addition to what has been described, you will need upholstered furniture for the recreation area and reception with TVs, bar counters, information desks, mini safes, boxes for placing keys, information signs and pillars. Purchasing specialized cleaning equipment will reduce the cost of paying staff. To do this, you will need professional vacuum cleaners, steam generators, and consumables for washing windows and wet cleaning.

Separately, it is worth touching on the issue of hiring staff, since they will be directly involved in serving guests and forming an opinion about the enterprise. To open a hotel, you need to find a competent administrator with work experience, pleasant appearance and manners, as well as knowledge of at least one foreign language. This person must be credible and personable, and he must be competent.

The quality of the maids' work will also determine whether visitors will want to return here again. Dust or uncleaned garbage will seriously damage the reputation of the establishment. Mostly women between the ages of 30 and 60 are hired for this job. It is also necessary to hire 1-2 people from the reservation department, a visiting electrician and a plumber (possible under a contract).

The enterprise is managed by a manager who is subject to the highest demands. As a rule, this is a highly responsible, organized and educated man or woman. Typically, a person aged 25-40 is selected for this vacancy, who is able to generate bold ideas to attract clients and improve the quality of service. If the number of rooms of an enterprise is less than 10 apartments, it makes sense to attract a specialist from the management company without hiring him on staff.

Hotel franchise - how to start a successful business with a name

Considering the fact that the hotel business is long-lasting, many entrepreneurs choose to run it as a franchise. The greatest importance is given to the location of the object - if it is chosen poorly, then the business will be doomed to bankruptcy. You need to approach the choice of franchisees responsibly, because the reputation of the parent company is at stake.

Often, franchises are purchased by existing hotels that plan to develop and become larger. Most often this is a class of 3* and above. The amount of the entrance fee will be related to the location of the object, its popularity and occupancy, as well as the promotion of the brand.

The franchise agreement regulates everything from the appearance of the building to the interior decoration of the rooms. The franchisor's recommendations may even apply to suppliers of equipment, consumables, food and beverages. This is due to the fact that the same visitor should expect approximately the same quality of services in hotels around the globe.

In Russia, franchised enterprises pay the main company a royalty (remuneration) reaching 5-6% of revenues. In the world today there are more than 2.5 thousand different hotel franchises, but in our country only about 20% of hotels operate according to this scheme. The most famous and popular franchisors are Days Inn, Hampton Hotels, Radisson, etc. At the same time, according to experts, franchising business is more relevant in large cities, and in small populated areas better to create own hotel with a personalized name and style.

How to create a successful hotel project

The main purpose of such a business is comfortable rest and living conditions for visitors that meet their needs. It is important to prepare a competent technical project, as well as think through the interior of the facility down to the smallest detail. It is advisable to involve professional planners and designers who can create a hotel or mini-hotel project from scratch. The cost of design development services starts from $1000 per 1 sq.m. premises.

Before signing a contract with such an organization, you need to study photographs of their projects in the portfolio - an experienced contractor can always see a gallery of exhibition works and samples on their website. Next, the individual wishes of the customer are agreed upon and the deadlines for completing the order are specified. The design of the project is based on its aesthetic component and overall attractiveness, as well as compliance with the marketing plan of the property.

Hotel business formats

Let's look at different formats, each of which has its own characteristics and the amount of initial investment.

  1. Hotel in resort town. It is highly desirable if he has beautiful view to the sea, pond or park area. Rooms with such access are in high demand among vacationers. To purchase a small private hotel, you can rent or buy the appropriate premises and legalize it in the BTI. The purchase price starts from 50-100 thousand dollars. It is necessary to account for the costs of redevelopment and repairs, arrangement of communications and territory.

For a small startup in resort area You can register as an individual entrepreneur. On the other hand, a legal entity will allow you to participate in targeted government programs, making it easier to find an investor or get a bank loan. This hotel format includes 5-10 rooms, 1-2 bathrooms and the same number of showers. In a resort area, it makes sense to purchase an existing mini-hotel with infrastructure and an existing client base.

  1. Family hotel. In a business of this format, the key success factor is individuality and hospitality. People come to such hotels not only business people, but politicians, businessmen, and creative bohemians can also stop. Loading of objects is at the level of 70%. As for the cost of the room, it is approximately 6,000 rubles for a standard room and 15,000 for a luxury room for each night of stay. The amount may vary depending on the city.

Such hotels earn relatively little - 500-600 thousand rubles per month, and resemble the format of a house rather than a hotel. But there is an opportunity to get a good additional source of income from expensive food, drinks, private celebrations and corporate events.

  1. Hotel with swimming pool and SPA.. A good option would be a symbiosis of the hotel business with a SPA center and a swimming pool. It allows you to attract not only traditional visitors, but also fans of a healthy lifestyle and wellness treatments. Such a center should include the following areas:
  • locker room;
  • general health thermal zone;
  • beauty saloon;
  • Gym;
  • showers and toilets;
  • massage room;
  • sauna and bath;
  • rooms for individual spa treatments;
  • mini herbal bar;
  • swimming pool, etc.

Where to begin

You need to start by choosing a city. And here there are two options: the city in which you live (easy business control); a city where there is still inexpensive real estate or land.

Sometimes I will allow myself to insert some sensible comments into the texts of articles. Do not miss. Here is the first of them - “There is no hotel that cannot be promoted, you just need to find “your” client for it.” For example, I will take St. Petersburg. Why, you ask, not Moscow or Sochi, which became fashionable just before? Why promote something that is already popular and where people go. Although the same hotels in Sochi or Anapa, packed in summer, are deserted in winter, in autumn and spring. I am interested in working with such objects that will fruitfully gather people all 12 months, and not just during the season. We will write a separate chapter about hotels in the south, and a little later we will also touch on the features of the guest business of the capital.

Center or outskirts

Make as many identical numbers as possible, do not allow a difference in the selling price of more than 7-10% (otherwise you will have different classes of people).

I would like to make a small correction: everything I wrote about, and will write further, is aimed at hotels that want to make good money all year round (especially in winter). If you have prepared and planned everything correctly in the winter, then in the summer you can hardly work.

The client does not like it when his room is made in light colors and resembles a hospital. Dark color creates coziness. You shouldn’t skimp on the floor; a lot of people walk on it and carry heavy suitcases.”

Sanitary unit arrangement:

  • shower cabin;
  • hanger for 8 towels (two large, medium and small and two under feet);
  • terry white robe;
  • bath in light colors;
  • blue or green tiled floor;
  • shelf for accessories;
  • glass for toothbrushes;
  • liquid soap;
  • in the shower there should be another shelf with shampoo, soap and a hair cap;
  • the color of soap and water in the toilet should be either green or blue and should not be out of sync with the overall style;
  • towels should be white, like linen in all rooms (not cheap!!!);
  • linen is changed every three days or after each departure;
  • Each bathroom must have good waterproofing.

How to build a hotel

Where to begin

Before you open your own hotel, you must clearly answer yourself - why do I need all this? We do not consider such judgments as “Your own hotel is cool, fashionable and prestigious.” Our company works and helps serious people eager to earn tangible profits. If your motive is precisely “to make money,” then we are on the same path.

You need to start by choosing a city. And here there are two options:

  • the city in which you live (easy business control);
  • a city where there is still inexpensive real estate or land.

Sometimes I will allow myself to insert some sensible comments into the texts of articles. Do not miss. Here is the first of them - “There is no hotel that cannot be promoted, you just need to find “your” client for it.”

For example, I will take St. Petersburg. Why, you ask, not Moscow or Sochi, which became fashionable just before? Why promote something that is already popular and where people go. Although the same hotels in Sochi or Anapa, packed in summer, are deserted in winter, in autumn and spring. I am interested in working with objects that will fruitfully bring people together throughout the 12 months, and not just during the season.

We will write a separate chapter about hotels in the south; we will also touch upon the features of the capital’s guest business a little later.

Center or outskirts

Let's say that you have decided on a city. Now you need to design the location of the further profit object. There is no hotel that cannot be occupied, but there are hotels that do not correspond to their price.

Let's consider both options: center and outskirts. If you are building a hotel not in the center, then you need to understand who will go there. Let’s take, for example, a hotel near the Avtovo metro station (and we also encountered worst options), not very wealthy people will go there to live, in a word, not tourists. You always need to remember who your client is.

If you are building a hotel for tourists, you must understand that the center is important for them. But if you manage to fill your hotel only during the white nights, and the rest of the time it will be empty, it will be a disaster! The hotel should ideally be able to accommodate both tourists and ordinary mortals who come to the city for work or to visit relatives. Of course, a small part of tourists come to see St. Petersburg in winter, so give them the opportunity to stay in your hotel.

Do as many identical numbers as possible, do not allow a difference of 7-10% (otherwise you will have different classes of people).

Don't make your room prices too high.

Study the market and find out how much a hotel room costs from competitors. Make your price 10% less in the first year of hotel operation. Enter into agreements with travel agencies and booking agencies. Don't skimp on their commission %. The only true friends in your business are travel agencies.

Find all the enterprises in your area and enter into corporate agreements with them, under which you also offer a % of the commission and discounts.

Do not offend those who send people to you: this is your money and your stability.

Try to fill your hotel as much as possible. low prices, than half - on high.

Those who run hotels on the outskirts must remember that their client is, first of all, a business traveler.

There is no point in making 4 and 5 star hotels on the outskirts of the city. You will not be able to compete with the hotels in the center (especially in winter).
I would like to make a small correction: everything I wrote about, and will write further, is aimed at hotels that want to make good money all year round (especially in winter). If you have prepared and planned everything correctly in the winter, then in the summer you can hardly work.

What is a standard number...

On average, the room area should be 25 m2: 20 m2 is the room itself, the rest is utility rooms and part of the corridor. If you have 1000 m2, then it is optimal to place 40 rooms on them. “Amenities” in the room - shower and toilet - should occupy about 4 m2. Each room must be able to accommodate a shared double bed (double room) or two separate beds (single room). For every six standard rooms, make one suite and one junior suite.

By international standards, a junior suite is a room with a larger area than all other rooms (except the suite), with an improved design, with one large double bed, a fold-out sofa, a deep bathtub (but not a jacuzzi - for hygiene reasons), a large-diagonal TV with LCD monitor, telephone and refrigerator.

By international standards, a luxury suite is a two-room suite, but in Russia it is often just a large one-room suite, with high-quality renovation, designer know-how, a shower, a toilet with a bidet, a small meeting room with soft armchairs, a good TV and a sofa .

A standard hotel room consists of two beds that can stand together or separately (minimum width - 140 cm), the floor, as in the entire hotel, is dark, the room itself has dark carpet, pleasant to the touch, a minibar is possible - as additional income for hotels. Each room has a wardrobe for outerwear, a mirror at the entrance, a bedside table for suitcases and a hanger. In the room itself there is a telephone, TV, wardrobe, 2 table lamps, 2 chairs or armchairs, two bedside tables for small items.

“The client doesn’t like it when his room is made in light colors and resembles a hospital. Dark color creates coziness. You shouldn’t skimp on the floor; a lot of people walk on it, and also carry heavy suitcases.”

Sanitary unit arrangement:

shower cabin;
hanger for 8 towels (two large, medium and small and two under feet);
terry white robe;
bath in light colors;
blue or green tiled floor;
shelf for accessories;
glass for toothbrushes;
liquid soap;
in the shower there should be another shelf with shampoo, soap and a hair cap;
the color of soap and water in the toilet should be either green or blue and should not be out of sync with the overall style;
towels should be white, like linen in all rooms (not cheap!!!);
linen is changed every three days or after each departure;
Each bathroom must have good waterproofing.

Place suitcase bumpers in the corridors to prevent hand luggage did not spoil your walls. Make a reception next to the entrance, place a scanner, printer and fax there, if desired, a banknote counter and a banknote detector, and be sure to have a computer with the Internet. Provide free WiFi throughout the hotel.

Designate a special unit for cooking and household needs. If you offer nutritious food, don’t skimp on a good chef. For simple reheating, use the microwave. The kitchen should also have a refrigerator, an egg boiler, a coffee maker and a mini-storage area. In the utility block, place a boiler with hot water, leave some space for the maid. Remember, the utility unit must be invisible.

Equip special smoking areas and do not allow smoke in the rooms.

HOW TO “PROTOCATE” A HOTEL SO THAT IT MAKES EARNINGS?
How many rooms do you want to “promote” the hotel? For 10 numbers or 100? It’s possible for 1000, the essence of the working methods will not change. You can trade both oil and pies, but remember that legal business is hard money, but those who are afraid of doing business should not even try. It’s best to be born the “son of an oligarch” and not worry about anything...
But if you are not so lucky, then you will probably be interested in learning about the principles and features of our method of “promotion” of the hotel business. This method is suitable for both large hotels and mini-hotels.

“A hotel’s earnings directly depend on its occupancy. Increase not the price per room, but the number of clients in the hotel.”
Yours, Alexey Arsenyev.

Focus on partners. Who are they?
Travel agencies;
Corporate clients (partners of any enterprise who stay at your hotel);
Regular customers (not the most significant part. Because they do not stop more than 1-2 times a year).

If the hotel has a good occupancy rate (from 100 rooms), then bars, taxis and other related services in your hotel automatically begin to generate significant income.
The disadvantage of good occupancy is the increase in costs for laundry, cleaning and staff. Your task is to find a middle ground.

“There is no hotel that cannot be 100% occupied; there is bad management and inadequate prices.”

Search for partners among travel agencies (love them).
How to search for travel agencies? Any travel agency will agree to work with you if it sees a benefit for itself (the opportunity to earn money with minimal effort). We need to help travel agencies.

Example:
Travel agency: I will fill your hotel in full, and you will pay me 40% commission.
Hotel: I don’t agree with these conditions.

Why not, you say? If the travel agency fulfills its condition, you will have excellent occupancy rates. And if not, you will no longer cooperate with her.

Take any travel agency directory, call all organizations involved in inbound tourism, and offer them your services.

Attention: this process should only be organized by a professional who can offer mutually beneficial discounts and joint promotions.

Look for partners in other regions and in other countries who will send you tourists. Explore the system of on-line booking and Internet orders.

Look for corporate clients. High-quality PR must be present inside the hotel itself. Tourists should turn into regular customers and bring new clients (their friends) to you. For this purpose, a survey is conducted in hotels. Offer to conclude contracts directly at the hotel. Corporate clients are also interested in a discount (5-40%: determined by the season and their own greed).

It is best to look for corporate clients working in the area where your hotel is located. In addition, the requests of a corporate client, if possible, should correspond to the level of your hotel. If you have a hostel, do not invite banks to your place.

“The most effective way to promote a hotel is to work under the wing of a management company.”

HOTEL STAFF
Your successful “face” is good staff.

When hiring an administrator, remember that he is the first person in your hotel. What is important in him is charm and a friendly smile, pleasant manners and the absence of the habit of smoking (you must admit that a person who smokes smells bad, and this can scare away guests). For a mini-hotel, it is better to hire a girl for the vacancy of an administrator, for large hotel- maybe a young man. The standard dress code for administrators should not be neglected: white top, black bottom (no! - provocative clothing that can compromise the female gender).

Training:

The female administrator must be competent in all matters. Knowledge of foreign languages ​​is desirable if you have a specialized hotel or it is located in the city center where there are many foreign tourists.

“Staff salaries should be adequate, pay a little higher than average city prices! Don’t underestimate rates, otherwise there will be a craving for overtime.”

The minimum working time without a break is 24 hours. The optimal schedule is every three days. Don't let your administrator work often. His appearance and freshness after two days of continuous operation leaves much to be desired. Try to keep the administrator busy with work if he has free time— let him sell corporate contracts or conduct surveys. It is necessary to control the work of the administrator. In a small hotel, he should not be embarrassed to be present and help in cleaning the rooms. Before hiring a person, explain to him that he cooperates with people. In a conflict situation, the administrator must listen to the client to the end, and not enter into an argument with him. If your employee does not want to deal with people, let him go to the factory.

“Turnover of hotel administrators should become the norm. Because “administrator” is not a profession for life.”

Tips from Alexey Arsenyev:

Fire old administrators quickly, but take a long time to find new ones.
The future of your hotel depends on the work of the administrator.
Contact a management company that will offer you well-trained personnel or will be able to quickly and efficiently train yours.
Remember, if you rent out your business, the staff is not your concern at all.

The maid is the first person in your hotel. A guest encounters the results of a maid's work 10 times more often than an administrator. A poorly cleaned toilet or garbage in the center of the room can ruin your relationship with the hotel once and for all!

The administrator must supervise the maid's work. It is advisable to have a “replacement set” of maids - one working on weekdays, the other on weekends. Optimal working day: from 10.00 to 18.00. Recommendations for the selection of administrators and maids work both for big hotels, and for mini.

Maid responsibilities:

room cleaning;
change of linen;
monitoring the health of household systems;
reheating breakfast if the hotel does not have a restaurant.
Administrator Responsibilities:

client support;
communication with the guest;
issuance of all necessary documentation to business travelers;
work with reservation systems and internal hotel systems;
acceptance of payment;
filling out reporting documentation;
participation in preparing breakfast;
cleaning the room in the absence of the maid.

Rules for administrators

All bad moods and personal problems remain behind the hotel doors.
Always have a clean and tidy appearance.
The client must be greeted standing and with a smile.
Be polite and always express interest in everything the client tells you.
Know clearly the advantages and disadvantages of each number.
Try to immediately calculate what problems may arise with this client and options for resolving them.
Know the set of the most frequently made complaints and your behavior pattern in each of them.
If a guest has any complaints, there is no need to explain to him at length and in detail why this happened. It is better to quickly correct the situation (if it is in your power).
Before you say “no” to a client, try your best to make it “yes”.
Even if you initially know that you can’t help, pretend to be proactive in solving the problem.
Not a single client comment should be left unattended.
In any situation, remain calm and equanimous and do not raise your voice.
There are no unsolvable problems.
Before calling the office, try to solve the problem yourself.
Try to remember and recognize the guests.
It’s good if, when addressing a guest, you call him by his first name and patronymic.
Be aware of events taking place in the city so that you can always help your guest organize his leisure time.
If you know that you do not have sufficient information about the city, then be able to quickly find it.
The client standing in front of you is always more important than the potential client calling on the phone. If a client is standing in front of you and the phone is ringing, do not be distracted by the call until you have finished speaking with the guest. If he has time to wait, he will offer to pick up the phone.
Never speak ill of management or the reservations department in front of guests.
Be polite.
If the client is nervous and raises his voice, there is no need to argue with him. Calmly and silently listen to him until he speaks out. After that, promise him that you will try to solve the problem and inform him of the result.
When a guest leaves, wish him a safe journey.
If you know how to improve the activities of the hotel and administrators in particular, report this to management.
These rules must be strictly followed.

HOTEL MANAGEMENT

Your hotel must be managed by a specially hired and well-trained manager (like a captain on a ship). Everything depends on him, although it is difficult to outline clear boundaries of his work. His duties range from supervising the maid to washing the clothes himself. Any hotel needs a manager, as they usually screw up on little things. The manager is responsible for organizing all internal processes of the hotel.

A collective portrait of an exemplary manager: a woman or a man, with high responsibility. Punctual, meticulous, persistent, skillfully communicates with all hotel staff (he rarely encounters clients), is able to make non-standard decisions, always has higher education(possibly non-core).

If you have a mini-hotel (7-10 rooms), there is no point in having your own manager; the management company will offer you a good specialist on a part-time basis. Thus, you will save on your costs and will not lose quality.

The average age of a manager is 25-35 years old, when the brain has not yet ossified and is capable of generating ideas. It is necessary that the manager’s position in work is shared by the people around him.

“Remember, the manager is the person who eliminates customer complaints and helps the hotel avoid losing customers. A good manager saves you money.”

The hotel occupancy rate, on which your personal income depends, also partially depends on the manager.

Occupancy is the percentage of the maximum number of days that a hotel can operate in one specific month. For example, let's take a hotel with one room. There are 30 days in a month. Let’s say that the room was open for 20 days, it turns out that the occupancy rate is 60%. Let's take a hotel with 20 rooms and a month with 31 days. 100% occupancy: 20 multiplied by 30 = 629 days. On average, each number worked only 17 days, from here we get: 20 multiplied by 17 = 340 days. Divide 340 by 620 and multiply by 100, we get 54% occupancy.

Attention, do not let yourself be deceived by another management company - calculate the % of occupancy.

Our management company guarantees 85% occupancy per year (at average market prices).

If the occupancy rate is good, you will receive additional services (minibar, taxi, etc.). If you have a good occupancy rate and low prices, do not rush to raise them - make money on additional service. Don’t forget again - personnel is everything. Contact the management company, and you will have a stable occupancy rate. Independently operating hotels reach a maximum of only 69% of occupancy. There is time to think!

What to choose: rent or management?

The best way to generate regular income is to rent out or manage your hotel. At the same time, both the entire object and its part (parts) can be rented out.

Rent - renting out a certain number of rooms for a certain price, which is agreed upon in advance.
Management - housekeeping in a hotel for a certain fee (%).

Pros of renting:

Monthly payment schedule.
All expenses are borne by the management company.
The owner receives money a month in advance.
The owner does not spend money on management, taxes and advertising.
Pros of management:

Management costs, housekeeping and taxes are borne by the hotel owner, but the management company optimizes them.
Advertising and development costs are borne by the management company.
The management company gives a good percentage of the hotel's occupancy.
Advantages of the Management Company (us):

It has a network of hotels, which means it provides a wide choice for the end consumer.
Saves the client from searching independently.
Provides highly qualified managers who communicate between the hotel and the client.
Optimizes taxes.
Earns you money from the first day of work.
Management is 30-40% of a hotel's income.

“You should not quarrel with the management company, since it is they who share their clients with the hotels. You can lose both clients and the management company at the same time.”

Is 40% payment for the management company’s services a lot?

We count:
Your maximum occupancy rate with clients when working independently is 70% (80% in summer, 60% in winter).
Your minimum expenses for advertising and commission to travel agencies is 20%.
Staffing and hotel management costs are 10%.
Taxes - 6%.

Total - even though everything is debugged - you get 36%

The output is 70% - 36% = 34% - this is your net profit.

If you contact the management company, the hotel’s occupancy increases to 82.5% per year.
You give 35% to the management company.

Total: 82.5% - 35% = 47.5%.
Tax expenses on your part are 3%.

The output: 44.5% is your net profit, and this is 10.5% higher than you could earn on your own.

“Objectively, it turns out that working with a management company is the most effective way to grow your funds.”

MANAGEMENT PART OF THE HOTEL

Hotel technical support

Any hotel is subject to depreciation. The key to successful and long-term operation of the facility is the high-quality construction of the building itself and its interior decoration. Simple, beautiful and reliable - the success of your hotel business directly depends on this.

The two main problems that every hotel faces at one time or another are electricity and water. Someone must definitely monitor the serviceability of the bathrooms and boilers in the hotel. (Girl administrators are not technical specialists for you). For these purposes, you need a special person who would know the hotel for a long time and prevent water leakage, leading to leakage of the money itself from your pocket.

It is advisable to have your own permanent technician if you have more than 30 numbers. By hiring a specialist from the management company on a part-time basis, you will significantly save your money (if there are up to 30 rooms).

The technician's responsibilities include daily inspection of bathrooms and pipes. A hotel is like a submarine: a small leak can lead to disaster. Remember, with good repairs, pipes rarely leak. Attention, the technician must be able to go to the site at any time in case of emergency. Be sure to specify this point when applying for a job.

A hotel in poor condition will be difficult to sell to both investors and ordinary clients. Count: in summer time the room costs about $100. If there is a “flood”, you will not only not earn this money, but you will also spend additional money on repairing equipment in the hotel.

"High-quality repairs are not always expensive. Don't be fooled!"

It can always be done efficiently, reliably and relatively inexpensively. We can organize all repairs at the lowest prices in the city or create an optimal estimate. But then, you will look for the performers (on your own).

Our repair times are standard to avoid any reduction in quality.

With us you always optimize your costs!

ADDITIONAL HOTEL SERVICES

Remember, with good occupancy, additional services (minibar, taxi, etc.) will be activated.

You can organize breakfasts, lunches and dinners, or just breakfasts at the hotel. If you don’t have a cook on your staff, negotiate with a food delivery service and work with it at %. You can increase the price of food in your hotel by 20% of its original cost.

The minibar can also become your assistant. Small refrigerators with sweets and soft drinks can be equipped in each hotel room. In summer, juices, lemonades, beer and other low-alcohol drinks are especially popular. Highly alcoholic drinks are sold only under a license, which can be obtained, but it will take time and money. Therefore, only large hotel complexes offer this service.

We recommend including breakfast in the room rate. It must be complete, capable of feeding any man or woman of reproductive age. If you do not have your own cook, for breakfast you can use instant cereals, slices for sandwiches, serve juices, coffee or tea, feed yoghurts or eggs. The main thing is not only to feed the client, but also to present it beautifully. Your hotel should become an aesthetic center for him, a museum, and not a hospital, where everything is done only for practical purposes: to eat so as not to die.

Another important one additional service hotels - tourism. It is appropriate to open your own travel company if your hotel has more than 100 rooms. In other cases, it is better to enter into an agreement with a third party travel company and receive your percentage (usually 20%). Can be organized sightseeing tours for the city or suburbs, as well as special ones for individual objects.

A taxi can also act as an additional hotel service. The easiest way to transport clients is to negotiate with a large taxi company. For example, ours.

The hotel must have Internet: landline or WiFi. It will be easier and more accessible to install WiFi.

The hotel also sells personal hygiene products, slippers and bathrobes.

We recommend making some (at least half) of the above services free for the client, slightly increasing the cost of the room itself. It is appropriate to voice an additional free service in commercials.

Remember: most clients do not like the “robbery” and “price-sucking” on the part of hotels.

“Don’t forget about the nice free candies at the reception. You can give a towel or slippers as a gift to a good client.”

"Greed ruined the fratern, or the stingy one pays twice." This is not about you!

Legends and myths of the hotel business

In the hotel business, as in any other, there are many myths that are believed not only by beginners, but sometimes even by gurus. Here are the most important ones:

  • The hotel business is a profitable business. But any idea can be ruined without competent management. Now the most effective way to use real estate is for a hotel. This is more profitable than building and maintaining business centers or shopping centers, if you organize the hotel correctly.
  • “I will run the business myself and make more money than with the help of a management company.”
  • Maybe someday you will come to this... But if you don’t have experience and flow, managing on your own will only waste time and money.
  • “I’ll hire a person for a salary of 2,000 euros, and he’ll fill the entire hotel for me.” If there were such specialists, they would have opened their own hotels long ago. Although filling a hotel is not difficult, see the point above.
  • “I will advertise on the Internet and highly qualified personnel will come to me.” If everything were that simple, recruiting agencies would have suffered losses long ago. Remember - personnel decides everything, but there are no irreplaceable people.
  • If you think that the design and quality of repairs do not matter, the hotel business is not for you.
  • “I can always sell the hotel as a ready-made business.” You are right, but only if it really works and makes a profit. We often witnessed how people sold a hotel of 7-8 rooms in the city center: empty, without clients and as a ready-made business. At the same time, it’s a shame to name the price out loud; when translated into numbers, the payback period for this hotel is over 20 years. Such hotels are sold for years until the owners lower prices to adequate levels. You can sell a hotel if you write your offer wisely. The client must recoup it within a maximum of 7 years.
  • “Winning a victory is more difficult than winning it.” When everything is fine, people relax and lose control. Don't stop there. Don't forget about your friends: it is very difficult to restore connections.

Weaknesses and common mistakes
“Where it’s thin is where it breaks.” Every hotel business (as well as any other) has its weakest point - customers. There are never too many of them. And the basis of any marketing is not only to attract customers, but also to retain them.

Errors:

Client

  • If a client comes to you once, he will return again. If a travel agency has referred a client to you, it will do so constantly. This will not become a permanent phenomenon unless you have a hand in it.
  • The most erroneous opinion: “I’d rather make money in the summer and be empty in the winter.” The hotel must be open all year round. In the hotel business, summer is 5 months and winter is 7 months. If you work only in the summer, you lose more than six months. That client who came to you in the summer may not come next summer. And finding a new one will cost you three times more than keeping the old one.
  • You shouldn't have a class division. Try to ensure that your clients have the same income.
  • If you are actively busy with travel agencies and corporate clients, respect them - prepare them reporting documents for the accounting department, this is very important for them.

Promotional

  • You start advertising based on the results. Rule: “Advertising should be based on clear customer market research.” We do not recommend advertising in non-specialized printed publications(in collections of all companies). The likelihood that you will be found there is low. Do not place advertisements in glossy magazines if these advertisements are non-image.
  • When starting an advertising campaign, think about who exactly you can offer your services to. Today there are more than 450 hotels in St. Petersburg. If you want to offer yours as 451 - come up with profitable terms on your part, otherwise you will end up in a long line of people waiting.

Hotel

  • Calculate the number of staff correctly. (The main thing is that the number of staff does not exceed the number of hotel rooms). Calculate how many rooms your maids and administrators can service. According to our calculations, one maid can service at least eight rooms per shift, and an administrator can service ten.
  • Do not hesitate to lower the price, since your main indicator of wealth is the occupancy of the hotel.
  • Feel free to increase the price on peak dates such as New Year. Try to respond adequately to the flow of people.
  • Avoid double booking. Don't be greedy and don't take on more clients than you can serve. This will kill your reputation.
  • Don't forget that the weakest points in the hotel are electricity and water. Monetary losses in the event of an accident are not commensurate with the savings on high-quality plumbing and electrical equipment.
  • Don't skimp on staff. If you are not satisfied with your employees, contact the management company, they will solve your problems.
  • Don't be led by junior staff. There will always be a replacement for them.
  • Try to keep your occupancy percentage as high as possible if 70% of rooms are booked by high prices, let the remaining 30% be at average prices. Don’t forget how to make money from occupancy.

Now, in connection with the law on mandatory classification, when some mini-hotels will inevitably close, creating or purchasing a business in the hotel industry is a good time. With the proper attitude towards advertising and creating a good reputation, the 2018 FIFA World Cup period will provide a good return on investment.

Among the entire hotel business, the mini-hotel format is the most optimal for both entrepreneurs and city guests. Their average payback takes 6-8 years with proper management of business.

Mini-hotels as a business: what is their special charm and what needs to be taken into account when opening, we will consider in our article.

Mini-hotel is

From the name it is clear that this is a small hotel. Technically, a mini-hotel is considered an accommodation facility with up to fifty rooms. Mini-hotel rooms in most cases are designed for one or two people with the possibility of extra bed. Bathrooms can be located in each room or in the corridor for several rooms. Three-star mini-hotels designed for the middle class are in greatest demand.

“In real life,” mini-hotels usually consist of five to ten rooms. To maximize the target audience, entrepreneurs offer both luxury and economy class rooms. Many mini-hotels provide meals; guests are offered breakfast, which is included in the price.

To summarize, a mini-hotel is an intermediate link between a hotel and a hostel. Suggested here high service services and quality rooms, while the “mini” format is a guarantee of silence and even a certain comfort.

A mini-hotel in Moscow can become a profitable business, which will later develop into its own chain. Below we will look at how to open a mini-hotel: premises, papers, laws and prohibitions - all thorny path towards profit.

How to organize a mini-hotel: location and choice of premises

The popularity of a mini-hotel is influenced by its location: proximity to the city center, metro stations and busy roads. The location will also be determined by the target audience. Basically, the format of quiet, average-priced mini-hotels is suitable for traveling married couples, applicants with parents and business travelers. Accordingly, it makes sense to locate mini-hotels in the historical part of the city, close to large educational institutions, business centers and industries.

The first option, which we will immediately refuse, is the purchase of land and the construction of a separate building. Why not? Firstly, finding the necessary empty space in Moscow is a protracted matter. Secondly, registration of land ownership, a plan for the future building, communications and their registration is the path of greatest resistance.

The best option for a mini-hotel would be to rent or buy several apartments, a communal apartment or part of a former dormitory, located on the ground floor of the building. An important condition is the mandatory transfer of real estate to non-residential stock and provision of a separate entrance for the future mini-hotel. Due to the initial design, a dormitory and communal apartment will require lower redevelopment costs. All design changes must be approved by the BTI.

The search for premises is now complicated by the seriously considered bill to ban mini-hotels in residential buildings. Therefore, we advise you to read it carefully so that if it comes into force, you do not have to transfer or close your business.

Classification and registration of a mini-hotel according to the law

Please consider the option of creating a “gray” business in the light of new laws on the classification of hotels and other accommodation facilities to be invalid. Therefore, you will have to go through registering a legal business. So, what documents are needed to open a mini-hotel?

The step-by-step registration of a mini-hotel looks like this:

  • Registration of individual entrepreneurs and tax registration. A simplified tax system is suitable for this business.
  • IN tax office The cash register is registered.
  • Documents for property located in non-residential buildings or a lease agreement are provided.
  • Then passing sanitary, fire, and technical safety checks. The result of the inspections was permission from Rospotrebnadzor to place a mini-hotel in this premises.
  • Concluding agreements with outsourced organizations (garbage removal, maintenance, collection, laundry services).
  • If you plan to sell alcoholic products, which will be a good source of additional income, you must obtain an appropriate license.

The icing on the cake is passing the mandatory classification and entering the mini-hotel in the register of the Ministry of Culture.

Price issue

The most popular, as we have already said, are three-star mini-hotels. However, even in the case of a luxury mini-hotel, it is worth remembering the high competition in the market. Especially among similar establishments located in the center of Moscow. Therefore, when setting prices for services, it is worth familiarizing yourself with the price list of competitors.

The optimal balance for a new business without a client base is reduced prices with a high level of service. If an entrepreneur decides to buy a mini-hotel in Moscow, then there is an opportunity, thanks to a recognizable name and an established client base, to increase the cost of living.

Also, when opening a mini-hotel, it is necessary to take into account such a factor as the seasonality of the business. High season lasts from May to October, low - from November to April. To attract tourists during the low season, it makes sense to develop a system of discounts and bonuses.

Organizing additional sources of income is an important part of business planning. The possible options are almost unlimited. Some of them: opening a bar at a mini-hotel, organizing excursions, cooperation with taxi and food delivery services.

Catering and personnel selection

The hotel format requires meals included in the price of stay; mini-hotels are quite liberal with this point. Mostly, guests are offered breakfast; as the entrepreneurs themselves report, organizing lunch and dinner does not pay for itself. Often, breakfast is ordered at a nearby restaurant, or is made from products that do not require complex preparation. Maintaining a full kitchen and chef is not justified.

For the effective operation of a mini-hotel, a few administrators and maids are enough. A mini-hotel requires a high level of service, for which the staff is primarily responsible. This must be taken into account when hiring employees and organizing their work.

At all times, cozy and comfortable hotels have been in great demand in our country. And today, hotels of various levels, star ratings and number of floors, as well as mini-hotels distinguished by traditional home comfort, are in great demand. Let's figure out how to open a hotel from scratch and achieve maximum success in this business. It would also be useful to have an extensive one, in which you can easily find a suitable model for yourself.

Creating your own mini-hotel

Small hotels where you can have a great dinner and spend the night at an affordable price are becoming more and more relevant. The fact is that staying in luxurious fashionable five- and even three star hotels Not everyone can afford it, so a cozy mini-hotel can be the best alternative option for them.

Among the main advantages of a mini-hotel as a business are low cash costs and ease of legal registration.

Moreover, budding entrepreneurs can set up a small, cozy hotel even in a private home.

Those wishing to open a mini-hotel should know what modern requirements apply to this establishment. The number of seats can vary from ten to forty-five. In addition, the building should be equipped with the following premises:

  • sauna or bath;
  • pool;
  • billiard room.

This is the required minimum. If desired and if funds are available, other additional rooms can be equipped to make the guests’ stay more comfortable.

Business registration

To register a hotel business, you can choose one of two options:

  • individual entrepreneurship - if the hotel has one founder and owner;
  • limited liability company - if several partners manage the business.

Once the company is properly registered, it is necessary to register with the tax authorities. In this case, the best option is a mixed taxation system, which includes:

  • a simplified system - for activities related to the rental of residential rooms;
  • unified tax on imputed income (UTII) - for organizing meals for hotel guests.

Choosing a room is one of the most important stages

Before opening a hotel, you need to choose the most suitable area for it. As practice shows, the best options are places of significant historical value, as well as those in which a modern business infrastructure is very well developed.

There are several conditions that are mandatory for the hotel:

  • if the city is large, there is a metro station nearby;
  • availability of taxi stops and public transport close to the hotel building;
  • well-developed infrastructure of the selected area;
  • the safest possible location;
  • presence of a separate entrance with 24-hour security.

The premises for a future hotel can be built from scratch, purchased or rented. Each of these options has individual features and advantages. And the choice depends solely on your preferences and financial capabilities. Most often, entrepreneurs purchase ready-made premises for arranging a hotel and carry out the necessary redevelopment in it.

How much will it cost to open?

The average amount of start-up capital required to open your own hotel is about fifteen million Russian rubles. This includes costs for:

Personnel and quality of services

If you are going to open a mini-hotel with a number of beds from ten to fifteen, the total number of staff can be seven employees. Of them:

  • two administrators who will work in shifts;
  • four maids;
  • director and owner of the mini-hotel rolled into one.

High quality of services and individual service are priorities in the work of the mini-hotel. Customers will be much more willing to stay at your establishment if it has a truly homely feel and the price level is acceptable.

A hotel in a private home is a win-win option

Open a successful hostel - how to do it: Video