How to deal with renting. Apartment business – is it worth renting out housing on a daily basis? Is it possible to make money on subletting?

Daily apartment rental is becoming a popular business. And for people visiting the city for tourism or work purposes, renting such housing is a very profitable option. This often works out cheaper than a hotel room, with best quality services. The benefit for the owner is the opportunity to earn more than with a long-term lease.

However, the option of renting out housing for a short period of time also has negative sides, and primarily they concern the landlord. So is it worth renting out an apartment by the day or is it better to long term?

general information

Requirements for living space

The rental real estate market is vast, so your apartment must meet certain requirements for your business to be successful. Of course, you can rent out living space without renovations and household appliances - for some, a bed, shower and toilet are enough. But there must be a small refrigerator. Still, most people, when choosing an apartment, expect service. What do you need to have in an apartment when renting it out daily?

And the main thing is cleanliness. Perhaps for some it will play a decisive role in choosing your apartment.

Taxation

When renting out an apartment, how individual, you must pay tax on the profits you make. Every year, before April 30 (or before the evening of the first working day, if April 30 falls on a day off), the owner must submit a personal income tax declaration in Form 3 and pay 13% of the income received to the budget (30% if the period of permanent stay in Russia is less than 180 days ). If the owner is registered as an individual entrepreneur, the rate will be different.

An individual entrepreneur can choose the following taxation options:

  • General system taxation. Unlike an individual, an individual entrepreneur makes advance payments throughout the year (upon request) and can reduce his basic income by professional deductions.
  • Simplified taxation system. The chosen rate is 6% “income” or 15% “income minus expenses”. Moreover, an individual entrepreneur can reduce his income by the amount of insurance premiums paid for himself in 100% of the amount and 50% of the amount of insurance premiums paid for an employee.
  • IP on a “patent”. In this case, the individual entrepreneur pays 6% of the estimated income established by law for this type of activity.

If an individual entrepreneur has already been opened or there is such an opportunity, you can pre-calculate and select the most profitable option for paying taxes to the state.

Features of the contract for daily rental

Such an agreement is not much different from an agreement for an apartment that is rented for a long term. You can download the standard form on the Internet, changing it if you wish: someone removes points that they think are unnecessary, someone adds. But there are basic data that should be in it:

  • Subject of the agreement.
  • Full name and passport details of the parties.
  • Rent price.
  • Rental period (with specification of check-in and check-out times).
  • Responsibility of the parties.

It is necessary to make an inventory of the situation so that there is no dispute in the event of property damage (with daily rentals, the risk increases). The agreement must be signed by both parties and drawn up in two copies. If you rent out housing through an agency, the employees will take on these chores.

Cleaning the premises

When renting out an apartment for any period of time, it should be thoroughly cleaned before each new guest. If you rent out housing daily, you will have to do this often. If there is a long period of time between residents, then wet cleaning is necessary before moving in new guests.

During the season, if the apartment is located in a place that is interesting from a tourist point of view, the tenants may change frequently. In this case, it is important to think about the time of eviction of some tenants and check-in of others, so that there is a gap of a couple of hours for cleaning. It is a good idea to stipulate in the contract that tenants must leave behind a clean apartment. There is no need to force them to vacuum the floor, but it won’t hurt to wash the dishes.

Advantages of daily rent

  • Potentially greater profits compared to long-term rentals. Especially if the apartment is located in a tourist-attractive part of the city.
  • If you unexpectedly need housing (relatives have come to stay), you can move them into an apartment without intentionally evicting anyone.
  • If you decide to sell your apartment, permanent residents are unlikely to agree to regular visits from a realtor with potential buyers. In the case of daily rentals, finding time to show the living space is much more realistic.

Cons and possible risks

  • The risk of falling for scammers, the likelihood of property damage. And the neighbors will be worried about the changing tenants.
  • At daily rental You will have to spend a lot of time cleaning the room and monitoring its condition.
  • If the city is unattractive for tourists and the location of the apartment is inconvenient, you can hardly count on a stable flow of clients.

How to make money on short-term rentals

To make money on daily rent, you need to decide how exactly you want to rent out the apartment: yourself or through a realtor. If you decide to use the services of an agency, all the hassle of finding clients, showing housing, monitoring check-in and check-out, drawing up an agreement, and collecting payment will fall entirely on the realtor. At the same time, he needs to give part of the income for work. If you don’t want to share, you’ll have to do all this yourself. Where to start?

Sample business plan for daily rentals

What is more profitable to rent out - daily or long-term?

It is difficult to answer this question unequivocally. IN resort town or in a city attractive to tourists, it is more profitable to rent an apartment by the day, especially in the center. How are things going in the provinces?

average price for an apartment in the center of Chelyabinsk 2000-3000 rubles/day. The average price per month is 20,000 rubles. In the case of daily rentals, if the apartment is rented out at least 10 days a month, this is already more than for long-term rentals. In 15 days the owner will receive 30,000 rubles, in 20 - 40,000 rubles. It seems the benefit is obvious. However, there is no guarantee of constant demand, but there is possible damage to property due to frequent changes of tenants, additional advertising costs, and taxes. With long-term rent, income is more stable.

But if you are lucky enough to buy a free apartment in a tourist-attractive place, you can make good money on daily rentals.

Expert opinions about this business

If you listen to real estate experts, you can understand that their opinions are radically different.

For example, private investor Georgy, who invests in apartments, believes that renting out housing on a daily basis is a thankless task, and the profit is minimal. To really make money on this, you need to have several apartments in close proximity to each other. Not only the popularity of the area, but also the city itself plays a big role.

Realtor Yuri, on the contrary, considers this type of business profitable. In addition to renting out his own apartment by the day, he was able to establish relationships with his neighbors and also rent out their apartments by concluding a sublease agreement with them. He takes care of all the main troubles, while receiving a good percentage of the total income. This income allows Yuri to pay the mortgage on his apartment and receive additional benefits.

Rentier Alisa, on the contrary, believes that it is not worth taking out an apartment on a mortgage in order to rent it out on a daily basis. Perhaps the profit will be greater than with a long-term rental, but this is a constant search for clients, cleaning, washing and ironing, and the difference in output may be minimal.

The most cost-effective forms of daily rental

There are several options for renting housing:

  1. Own apartment (inherited, bought for cash, donated, etc.).
  2. An apartment taken on a mortgage.
  3. An apartment that you have the right to rent out under a sublease agreement.

The most profitable option for a landlord is to own their own home. True, renting out an apartment under a sublease agreement may turn out to be more profitable at first. This happens if your own living space requires major repairs. However, subsequently, your own apartment will begin to generate profit, which you will not have to share with anyone.

If you plan to take out a mortgage on an apartment and repay it using the profits earned from renting it out, it is better to choose a long-term lease. By renting daily, you can get a big profit, but in the case of renting for a long period, the income will be stable.

If you choose the sublease option, inform the owner about your plans. At first glance, it may seem that few apartment owners will agree to such conditions. But if you draw up the contract correctly, there will be no difficulties in searching.

How to make money by renting out an apartment for the 2018 FIFA World Cup

In the summer, the World Football Championship will be held in eleven cities of our country. And now fans are looking for hotels, apartments, rooms. If you analyze the offers, you can see that housing in Chelyabinsk for a day from June 15 to 16 will cost on average 10,000-20,000 rubles.

If you choose the dates March 18-19, the average price tag will be 2,500 rubles. That is, the difference is almost five times. It follows that you can make good money renting out an apartment for the World Cup. Experienced landlords advise not to inflate prices too much. After analyzing such proposals, you should focus on the middle option.

If there is no separate living space, it doesn’t matter. You can rent out a room or bed by going to your dacha during the championship days. To avoid damage to property, note this point in the contract in advance and request a deposit, which you will return to the tenant upon eviction - this will enforce discipline. It is also a good idea to insure the premises, although this is more important for those who are engaged in business on an ongoing basis.

It is better to submit an advertisement in advance. There are already a lot of offers for “hot” dates. But if you don’t know at the right time, don’t be upset - there will be demand for overnight accommodation from the first to last days championship. And this is exactly the case when the location of the apartment does not matter - people successfully rent out housing even in the suburbs.

In conclusion, we can say that renting an apartment by the day, like any other business, must be treated with great responsibility - assess all the risks before making a final decision. If you still decide to rent out an apartment by the day, make repairs, buy the necessary things, insure your home, register a business and give catchy advertising. Prepare for difficult times, as this matter will take a lot of time.

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Hotelier experience

I have a free one-room apartment in St. Petersburg, and I rent it out.

Marina Smetanina

rented out an apartment daily

Previously, I rented for a long time, and then I decided to check how much I would earn if I rented for a day or a week. That's what came out of it.

How I rented out an apartment

Preparing the apartment

What worried me most was that the apartment would be idle. When it is rented for a year or two, there are fewer problems with clients: hand it over and forget it. But when it is rented for a day or a week, there should be a lot of clients. When one leaves, the other should already be knocking on the door. So I tried to make my offer more attractive.

Initial data of the apartment

Minusespros
The apartment is not in the center, but in an ordinary residential area.Apartment near the metro. 20 minutes by metro to the center.
The renovation is simple and outdated.Modern furniture.
There is no coffee maker - the previous residents did not need it.There is plasma, Wi-Fi, microwave, washing machine.
There are no bed linen or towels - for long-term rentals, residents use their own.There are many supermarkets and shopping centers around.
The apartment is small, 35 m².House according to an individual project.
Beautiful view of the city from the balcony on the 24th floor.
Green area, not overloaded with transport.

Pros:

  1. Apartment near the metro. 20 minutes by metro to the center.
  2. There are many supermarkets and shopping centers around.
  3. Green area, not overloaded with transport.
  4. House according to an individual project.
  5. Modern furniture.
  6. There is plasma, Wi-Fi, microwave, washing machine.
  7. Beautiful view of the city from the balcony on the 24th floor.

Minuses:

  1. The apartment is not in the center, but in an ordinary residential area.
  2. The renovation is simple and outdated.
  3. The apartment is small, 35 m².
  4. There are no bed linen or towels - for long-term rentals, residents use their own.
  5. There is no coffee maker - the previous residents did not need it.

What did I buy?

For long-term rentals, the main thing is that the apartment has large equipment and the Internet. Residents usually buy the rest themselves.

People who rent an apartment for a few days are usually on vacation or a business trip. On such trips they rarely take anything for living with them - it is believed that all this is already in place. Therefore, the first thing I did was check that the apartment had all the equipment, dishes, linen, towels, toiletries. I had to buy a coffee maker and some dishes.

There won’t be time to wash clothes between stays, so I immediately bought 4 sets of good bed linen and towels. At the same time, I found a beautiful bedspread to make the room look more elegant in the ad.

RUB 30,000

I spent on additional purchases

I also bought supplies for the month in advance: cleaning and detergents, paper towels, soap, toilet paper, a mop and other useful little things for cleaning.

The apartment is not in the city center - this disadvantage cannot be corrected. But it is on the 24th floor, with a wonderful view from the balcony. I bought bar stools and flowers for the balcony - it turned out to be an impromptu lobby bar overlooking the city.

The area of ​​the apartment is 35 m², the room can accommodate a large double bed. This is enough for a couple who came to see the city on the Neva, but if they have a child, then it will be more convenient for her with my competitors. This arrangement did not suit me, so I bought a chair-bed and wrote in the ad that I had three sleeping places.

Then it turned out that it was convenient for small groups of tourists. For the third guest, I asked for only 300 rubles per day, and sharing the costs between three is more profitable than sharing with two.

All purchases cost approximately 30,000 RUR.


width="1000" height="750" class="outline-bordered" style="max-width: 1000px; height: auto" data-bordered="true"> I bought bar stools at Maxidom for 1500 RUR per piece, flowers - in Lenta for 350 R

Registration on sites

I posted advertisements for renting an apartment on Booking, Air BBC and several lesser-known sites. In total there were 6 sites for booking accommodation.

Booking has the most inconvenient conditions. Registration of the ad took a week and a half, the platform takes a 15% commission from each transaction, and then adds 18% VAT on it if you are not an individual entrepreneur. In addition, Booking pays money only on the 15th of the month following the guest’s check-out date. This means that if a guest arrived at the end of April and left on the first of May, then I will receive the money only on June 15 - 40 days after arrival.

For comparison, Air BBC pays money after 3 days, its commission is only 3%. But we have to put up with all the inconveniences, because 80-90% of clients come through Booking.

On other sites, ads begin to appear immediately after registration. To make them more trustworthy among potential clients, you can earn badges like “verified ad” and “real owner” - they are different on all sites. To do this, they usually ask you to confirm that you are the owner of the apartment.

On all sites you can indicate a deposit for the safety of property, which guests pay upon check-in. I decided that I would take 2000 RUR, and it justified itself: once I withheld money from the deposit for a broken key, another time I was fined for smoking in the apartment. But I almost always returned the money. Perhaps the clients were disciplined by the very fact of collateral, even if the amount was small. On the other hand, my main competitors work without collateral.

2000 R

I take from clients as collateral

Where did I post the ads?

WebsiteCommissionAdditional terms
Booking15% You can independently increase the commission in the settings, then the site will promote you and recommend you in searches.
Daily-ru15% The commission remains in your virtual wallet on the site, and you can use this money to promote your ad.
Air BBC3% The first money may be frozen until they are convinced that you are not a fraudster. They can also raise the price for the apartment themselves - this is inconvenient when the housing is idle and you want to find clients faster.
Cyanogen0% If you pay for placement, the ad is shown above others and highlighted in color. The ad must be raised at least once every two weeks, otherwise it will be removed from the search.
Apartment0%
Yandex real estate0% You can promote your ad for money.

Booking

Commission

Additional terms

You can independently increase the commission in the settings, then the site will promote you and recommend you in searches.

Daily-ru

Commission

Additional terms

The commission remains in your virtual wallet on the site, and you can use this money to promote your ad.

Air BBC

Commission

Additional terms

The first money may be frozen until they are convinced that you are not a fraudster. They can also raise the price for the apartment themselves - this is inconvenient when the housing is idle and you want to find clients faster. You can promote your ad for money.

Cyanogen

Commission

Additional terms

If you pay for placement, the ad is shown above others and highlighted in color. The ad must be raised at least once every two weeks, otherwise it will be removed from the search.

Apartment

Commission

Additional terms

You can promote your ad for money.

Yandex real estate

Commission

Additional terms

You can promote your ad for money.

Rental advertisement

When I thought about renting out an apartment daily, I looked at how many competitors I would have. Booking alone shows almost 7 thousand ads like mine. If you look only at the city center, you get the feeling that all the housing is for rent. In residential areas, things are a little better, but renting an apartment there is cheaper.

I was afraid that there wouldn’t be enough clients for everyone, and no one would come to me - after all, I didn’t have any ratings or reviews yet. Therefore, in the ad I tried to indicate everything that could attract tourists.

To begin with, I decided not to reduce the price much - I set it 100 rubles less than a competitor two blocks later with its almost designer renovation, five years of daily rental experience, a rating of almost 10 stars and 40 reviews. But I’m two blocks closer to the metro, I have an almost designer balcony on the 24th floor overlooking the city!

The first client came from Booking. Before I even received my reservation notification, some guy called me and said that he had just reserved my apartment. He did this from a cafe opposite the house and was ready to come in 5 minutes.

This was unexpected for me: at that time I did not yet know what instant bookings looked like in practice. I had to return halfway to the gym and meet the guest.



Ratings and reviews

I was lucky with my first client: the demand for an apartment strongly depends on the rating and reviews of guests. Much later, when I already had a stable rating of 9.8 out of 10, one couple suddenly gave it 5.8 without any apparent reason or explanation. My rating immediately dropped to 8.2 - fewer clients came for some time.

Gradually the rating increased again, everything returned to normal, but I realized that these are not just numbers. Therefore, I tried to keep the guests happy: my place is always clean, and I remain friendly, even if I don’t feel like it at all.


Seasonality

Demand is greatly influenced by the time of year. In St. Petersburg, the season for daily apartment rentals is summer, May and new year holidays. It happens that demand increases on other holidays: March 8, “Night of Museums”, City Day, “ Scarlet Sails" But these are bursts for a couple of days, and not always.

The rest of the time is off-season. In order for the apartment not to stand idle, you have to get out of it: reduce prices, promote an ad, come up with promotions and discounts.

The period for which an apartment is rented also depends on the season. During the season, people come for a long time: they often rent apartments for 5, 10, or even 20 days. In the off-season, they often stay for a couple of days - to see the city, have a romantic meeting or on business.

As a result, you have to work harder than with a long-term lease.

Guests service

When I rented out an apartment for a long time, it was passive income: I had to do almost nothing. I called the agent and talked to the candidates, and then just checked from time to time to make sure everything was okay.

With short-term rentals, I found myself tied to the location. Before guests arrive, everything must be clean, linen washed and ironed, and all equipment must be working. The hardest thing is in the off-season, when the apartment is often booked for just a day. I’m lucky that the gym, apartment and main residence are nearby.

With the safety of the apartment, everything turned out to be easier than I thought. When people rent an apartment for a long time, in any case, something breaks, gets dirty, and gets scratched. Even the most careful people do not treat rented apartment as carefully as you treat your own. And those who rent an apartment for a short time simply do not have time to break or break anything. Their main purpose is to spend the night. This is especially noticeable for tourists who spend all day walking somewhere in the city.

3 times

I rented out the apartment in a day. This is my record

If you want to reduce the load, you can arrange for guests to rent an apartment for a longer period - you won’t have to change linen, clean and iron every day. All sites allow you to specify a minimum number of nights. But in the off-season, bookings for a day are approximately 30% of income.

I have one interesting record: in one day I rented out an apartment 3 times. Watch your hands:

  1. The man booked and paid for a day through Booking, but then was unable to show up. According to the rules of the site, if you cancel less than 24 hours in advance, the money for the reservation goes to the landlord as a penalty.
  2. After talking with the man that same morning, regular clients called me and I rented the apartment to them. They had already left during the day.
  3. In the evening, other guests who had booked the apartment during the day arrived.

Of course, this is a lot of hassle. But also a lot of money. Another thing is that this happened only once - usually there is no more than one client per day.

Income

With a long-term lease, I received 21,000 RUR per month, utilities were paid by the tenants - this saved another 4,500 RUR. I started renting out an apartment daily in March, during the off-season. In the first month, minus site commissions, I earned 21,300 RUR. But now I paid for utilities myself, so in the end I was left in the red by 4000 RUR.

Then things got better, in the off-season I earned from 20 to 40 thousand a month. Demand was heavily dependent on advertising and discounts. For example, if you make a discount of 30-50%, there will always be customers. But you will have to work almost every day.

In addition, the price turned out to be a kind of adequacy filter. Those who paid much lower than usual often gave me problems: for example, they refused to leave because they didn’t get enough sleep, or they tried to move in without a deposit. After several similar situations, I stopped lowering my prices.

50,000 R

I earn a month in the summer and on holidays

During the season, things went even better: in the summer and on holidays I was able to earn 50-60 thousand a month. During this period, you forget what advertising is.

The main expenses are bed linen and towels. They have to be washed and ironed often, so they quickly become unusable. The approximate service life of good linen is 8 months. If you add here the costs of cleaning and detergents and toiletries, it turns out to be approximately 10-15 thousand per year. With a long-term lease, all these purchases are on the conscience of the tenants.

What's the result?

It is more profitable to rent an apartment daily than for a long term, especially in the summer and on holidays. But at the same time you have to work a lot.

I would not be able to combine this business with a full-time job, so for now I decided to rent out an apartment daily during the season, and for a long time during the off-season. Due to utility bills, this turns out to be even more profitable than all year round rent an apartment daily.

I will lose regular clients, but if you rent out the apartment only during the season, then there will already be enough clients. But the rating and reviews will not go away: ads can simply be paused and then opened again. On some sites you can do this yourself, on others you have to call support.

In Booking you can close a booking for an indefinite period, but the ad continues to be shown in search and on the map. To remove the ad from the search, you need to call them. And in “Cyan” the ad must be raised every two weeks, otherwise it becomes inactive. In the off-season, you can simply not do this.

The best option for starting a business without investment would be a daily apartment with living space. We will tell you how to do this correctly in the article.

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Business concept

Since this area is not new for a long time and has been quite well researched, we can say that either one-room apartments, which are rented just to spend the night, or three or four-room apartments, in which city guests or students stay, are popular.

From a profitability point of view, one room is ideal. The owner saves on repairs and payments utilities, and cleaning, while receiving the same money that he would have had from a larger apartment. This is due to the fact that the cost of housing is mainly calculated not for one person, but for the living space as a whole.

It is best to rent apartments near train stations, hospitals, and educational institutions. Due to the fact that housing may remain unattended for some time, it is better to give preference to the third and higher floors. This will slightly reduce the risk of break-ins and arson.

Initial costs


Even if you have several apartments that you personally own, expenses cannot be avoided. And the rate of return on investment depends on how clearly the advertising is developed and all the conditions are thought out.

Items that you simply cannot do without paying for:

  1. Payment of utility bills. This expense item falls entirely on the property owners, even if the guests spent a whole month in the rented apartment.
  2. Payment for the services of cleaning companies or cleaners. Of course, you can perform these duties yourself, but having several apartments, this will not be easy. And if you take into account the fact that an apartment can change guests every day, and cleaning needs to be done after each one, apartment owners will have to devote their time to running around the objects and cleaning.
  3. Advertising. Fortunately, there are many free message boards on the Internet that will allow you to convey information about the services you provide to potential clients. But the “sharks” of this market segment know that this is not enough, so they resort to tricks, such as an agreement with taxi drivers, or the placement of promoters. The essence of such advertising is that a person who has just gotten off a bus or train most often heads either to a taxi, or to people who offer housing immediately near the stations. A taxi driver can, as if by chance, recommend good accommodation to guests and receive his well-deserved percentage for this. The standard rate is 100 rubles per occupied apartment.
  4. Don't forget about force majeure, which usually require significant expenditure. This may include equipment breakdown, repair costs, “flood” from neighbors, cockroach infestation, etc.
  5. If you are renting out an apartment that is not yours, but rented, then the costs will be much higher.
  6. Payment for realtor services.
  7. Repair, preparing housing for use.

You should always remember that it is easier (and cheaper) to prevent troubles than to deal with them after the fact. If you know that the neighbors of the rental property have faulty plumbing or are “problematic”, take care of this in advance. After the first flood from the neighbors above, force them through the court to fix the problems in their apartment, thus ridding yourself of the source of danger.

Individual entrepreneur registration

Since we have already determined that renting out apartments is a business, and, with the right approach, very profitable, then it needs to be formalized in accordance with the current legislation of the Russian Federation.

It should be noted that a person who rents out his own housing or rented it under a social tenancy agreement (clause 2, clause 1, article 67 of the Housing Code of the Russian Federation) has the right to carry out his activities without. But for those who have more than five rental properties, it is better to play it safe and legalize their activities.

On this moment In judicial practice, there are no cases of punishment of persons who rented out housing without the status of an entrepreneur. The thing is that the very fact of entrepreneurial activity in this case is difficult to prove, because in essence it is your property and you can dispose of it as you wish.

But there are a number of obvious advantages in registering an individual entrepreneur:

  1. Any claims against tenants can be resolved if all matters have been properly completed.
  2. Proving the fact of residence of a person (persons) and causing damage to property in order to compensate for the damage can only be done by having a rental agreement in hand.

Apartment rent (in case of sublease)

Sublease is the process of re-letting real estate from a primary tenant to a secondary tenant. To formalize a sublease, a document is drawn up that has the format of a lease agreement and cannot have a validity period longer than the original document on the rental of living space.

Persons who plan to sublease rented property need to be aware that in the event of violation of the terms of the agreement by the subtenant, the primary tenant will still have to answer to the owner.

The same applies to non-payment of utilities, non-compliance with the rules for using the entrusted facility, and damage to property.

Because of this circumstance, legally illiterate subtenants decide that they do not bear any responsibility and can easily violate all the terms of the contract. Unfortunately for them, and fortunately for the landlord, this is not the case. The sublessee is responsible to the person with whom he has a written agreement.

If you decide to sublet a home, carefully read the terms of the contract, and remember that the clause on a possible increase in payment is quite reasonable - if the owner increases the prices for the tenant, he, in turn, will have to increase them for you.

Payment for realtor services

But if you still decide to build a successful business in the housing rental industry, then you cannot do without the services of realtors. Such companies will allow the owner or tenant to find living space. The result is no downtime and constant income.

The main thing is to contact trusted companies that not only you, but also people who are looking for housing can trust.

Home improvement


Undoubtedly, it is possible to rent out Soviet-style apartments, but do not forget that rumors spread quickly. Even if several people, out of ignorance or lack of a pressing alternative, stay in such conditions, then after a few weeks even realtors will not agree to cooperate with you.

You need to invest in landscaping. If you do not have the funds for a major European-quality renovation, first take care of the working order of the plumbing, the availability of hot water, good beds, a washing machine, and a refrigerator.

For many clients, it is not so much the style and decor that is important, but the functionality and cleanliness of the home. Therefore, even if the wallpaper in the apartment is not the newest, there simply should not be any mold or torn edges!

Fixed expenses

From the entire list of expenses above, you can highlight those that are constant and cannot be avoided if you are focused on a good result:

  • taxes (if you have registered an individual entrepreneur);
  • rent (if the apartment is not yours);
  • advertising (may be free);
  • cleaning and laundry;
  • public utilities;

Income

The amount of income and the rate of payback of the project directly depend on:

  • the initial state of the living space;
  • quality and quantity of advertising;
  • work of realtors;
  • your attitude towards clients;
  • area where housing is located;

Typically, a daily rental with full occupancy can recoup costs in less than six months, provided there are no costs for major repairs.

How to look for clients?

The most productive ways to find clients are:

  1. Advertisements on Internet sites.
  2. Arrangement of promoters at train stations and agreements with taxi drivers.

This way, clients find you themselves. Working on the Internet (creating communities on social networks, constantly updating advertisements) greatly simplifies the process of searching for an apartment.

Renting an apartment purchased with a mortgage

The fact that someone purchased an apartment with borrowed funds does not make him an inferior owner. Therefore, housing taken with a mortgage can be rented out in the same way as something purchased for cash.

All points relating to the disposal of housing are prescribed in the “Mortgage Law”. Theoretically, the bank could prohibit such activities, but it will not do so. It is stupid for the banking system to cut off an additional source of income for the person who has taken out a mortgage, which increases the chances of timely and full repayment of the debt.

Risks, pitfalls

The main danger of such a business- safety of the apartment. But it can be minimized by registering an individual entrepreneur and drawing up a lease agreement between guests and owners (tenants, subtenants).

Always ask for passports from people you are checking in, even for a day. And remember, having a simple copy of your passport in your hands without a contract, you do not have the right to any kind of claim. Safety or savings - the choice is yours.

Advantages and disadvantages of business


As in any business, renting out a personal or rented apartment by the day has its advantages and disadvantages.

The first include:

  1. Fast payback.
  2. Almost constant monitoring of the condition of the living space.
  3. High demand.
  4. Optional registration of individual entrepreneur.
  5. Small investment (provided the apartment is in good initial condition).

The only disadvantages, perhaps, include the risks that arise when renting out an apartment without the appropriate documents.

Daily rental of apartments is increasingly gaining popularity among landlords. This is due to the increased profitability compared to long-term rental housing. Service popular with business travelers, part-time students, tourists, couples with children, for whom a hotel may not be affordable, and a hostel may be unacceptable for a number of reasons.

Let's look at the details of this business one by one.

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Property options for rent

The most common option is renting out vacant housing. For example, relatives leave a free living space. If you have neither the desire nor the opportunity to sell it, organizing your own business and renting it profitably on a daily basis is not a bad idea.

A profitable investment of free capital would be the purchase of a separate apartment, specifically for the purpose of further rental. An obvious plus is that real estate always increases in price. In addition, in addition to insuring your own funds, you receive a stable and considerable income.

Sublease – re-letting of the lessor's property. For example, if a tenant rents a two-room apartment, he can rent out one room to other people on a daily basis, thereby saving, and in some cases completely recouping the money spent on rent. It is worth noting that this must be discussed with the owner of the property in advance and in all details.

People who own an asset such as real estate often think about what is better, renting or selling an apartment, how to organize renting as a business? It is difficult to give an unambiguous answer to this question: much depends on the market situation, region, demand, condition and type of housing.

For example, during difficult times for the real estate market (2014-2015) in the capital region, supply was almost twice as high as demand. Therefore, many owners had to reduce rental prices or sell housing that was empty without tenants. To evaluate all the pros and cons of selling or renting real estate, here is a small calculation for a 1-room apartment:

  1. The cost of the apartment is 2 million rubles.
  2. Rent price per month – 15 thousand rubles. excluding utilities.
  3. Annual income – 180,000 rubles.

Let's calculate the expenses that await the owner renting out the apartment:

  1. Tax payment (13% for individuals) – RUB 23,400. from annual profit.
  2. Costs for cosmetic repairs – 15,000 rubles.
  3. Insurance (0.4% of the cost of the apartment) – 8,000 rubles.

Total income per year minus expenses will be 133,600 rubles. Based on the cost of the apartment 2 million rubles. business profitability will be 6.68% per year

We talked in more detail about renting an apartment.

Which is more profitable?

The average rate on deposits in Russian banks is 7-8.5%. Let's take Tinkoffbank as an example, which offers a rate of 8% per annum. By depositing 2 million rubles into a deposit account, the annual income will be 8.84% of the value of the deposit.

Is it worth renting out an apartment? Based on approximate calculations, we can conclude that selling an apartment is more profitable than renting it out. However, when renting out housing, the owner will always be sure that in case of unforeseen situations he can count on moving to his own home.

Advantages and disadvantages

Let's look at the advantages and disadvantages of a real estate rental business.

Pros:

  • stable rental income;
  • leasing does not require registration of an individual entrepreneur;
  • the opportunity to receive passive income by concluding an agreement with a realtor (you can find out how much his services cost);
  • high demand for rentals;
  • minimum starting capital.

Minuses:

  • if you deal with renting on your own, you will need to sacrifice personal time for drawing up contracts, showings, and searching for clients;
  • The rental business brings the greatest benefit only to owners of several residential premises;
  • To legally rent out housing, you will need to pay taxes as an individual or individual entrepreneur;
  • there is a risk of running into scammers, as a result of losing property in the apartment or property rights (we talked about how to protect yourself);
  • to create a stable income, you will need to invest in advertising;
  • There may be expenses associated with repairs and the purchase of everything necessary for a comfortable stay for tenants.

Is it worth doing?

The profit received from renting out real estate can be a good addition to your salary or become a separate income that allows you to ensure a comfortable existence. You can rent out your home and not work. In this case, you will receive sufficient profit. There are two reasons to open a business:

  1. This is one of the niches that does not require large investments, knowledge and experience.
  2. There is almost constant high demand in this area.

How to earn?

How to make money from this? Is it profitable or not? What First you will need to organize a profitable rental business:


Where to begin? In order for a rental business to generate income and not expenses, you should:

  • insure the apartment;
  • correctly structured in such a way as to make a loss due to the dishonesty of the residents;
  • establish a flow of clients (the apartment should not stand idle without tenants for weeks, as this is a loss of your money).

How to get more profit?

Setting an inflated price for rent is a failed option. The cost of the services provided must correspond to the quality. In order to rent out your home as expensively and profitably as possible, you need to use several methods:

  1. Make repairs. Not necessarily expensive. The main thing is to create coziness and comfort. If the apartment has an old renovation, then you should definitely carry out cosmetic work: hang wallpaper, change plumbing, hang new curtains, etc.
  2. Equip the apartment with everything necessary for living: furniture, internet, dishes, household appliances. This will significantly increase the cost of rent.
  3. What is more profitable to rent? If we're talking about about a multi-room apartment, you can rent it out 1 room per tenant (you can find out how to rent out a room).
  4. Is it profitable to rent out living space daily? This type of rental will allow you to get twice as much profit.

Is it a business activity?

An apartment is a person’s property, which, according to Art. 209 of the Civil Code of the Russian Federation, he has the right to dispose of it at his own discretion, including renting it out.

Entrepreneurial activities are actions aimed at obtaining systematic income received from the sale of goods, provision of services, etc. by a person registered as an individual entrepreneur. The letter of the Ministry of Taxes and Duties No. 04-3-01/398 dated 07/06/2004 explains whether the rental of real estate is a rental business.

The document states that although the landlord receives income in the form of rent, he does not carry out any economic activity. Nevertheless, there are often cases when tax authorities and courts recognize this activity as entrepreneurial. The conclusion is the following: if the owner considers his actions as entrepreneurial activity, then he can register an individual entrepreneur. If not, then he has the right to remain in his previous status and pay taxes as an individual.

REFERENCE: Despite the fact that you can engage in rental activities as an individual, you are still required to pay taxes. Income from rental property is subject to taxation (Article 208 of the Tax Code of the Russian Federation).

What is in greatest demand?

What kind of housing, according to real estate experts, is in greatest demand? New construction or secondary market? There is no difference in price in this case. However, if in order to move tenants into a new building you will need to make repairs and buy furniture, then a secondary market apartment almost never requires large expenses. This should be taken into account by those who are planning to buy real estate for the purpose of renting it out.

What is the optimal size of a rental property? The optimal area is from 30 to 40 square meters. m. As a rule, these are one-room apartments or studio apartments. The most in demand are 1-2 bedroom housing. Apartments with 3 or more rooms will be more difficult to rent to one tenant. In this case, it is much easier to look for a separate tenant for each room (you can find out how to draw up a room rental agreement).

Requirements for residential premises for rent:

Is it possible to make money on daily rentals? Daily rental housing has a number of advantages and disadvantages. On the one hand, this option will bring more income. On the other hand, daily rental requires large quantity time, experience and expense. Let's consider this option from the point of view of benefits for the owner.

Short-term rentals are much more profitable than long-term rentals. To verify this, let’s calculate the approximate profit received per month on daily rentals and compare it with the income from:

  1. Rent for an apartment for long-term rent - 30 thousand rubles.
  2. for a day in the same area of ​​the city costs an average of 2 thousand per day.
  3. If, with a long-term rental, the housing will bring the owner only 30 thousand rubles. per month, then for daily rent, with the condition that people will live in the apartment for the entire month, the owner will receive 60 thousand rubles.

Where to begin?

To start You need to prepare your home for occupancy: carry out cleaning, necessary repairs, buy additional things to improve your stay. Next, you should think about advertising and find sites on which to post rental advertisements in the future. Then you will need to create a good advertisement in which you indicate all the advantages of your living space.

IN big cities daily rentals are in great demand, so you need to be prepared for the phone to ring off the hook with calls from potential employers.

How to make a plan?

To make a business plan, you need to determine the cost of daily accommodation. To do this, you need to familiarize yourself with the offers of competitors. In a business plan for renting out an apartment, you should not significantly increase or decrease prices, as this may alert potential tenants or completely deprive them of profits.

  • advertising;
  • payment for housing and communal services (for daily rent the amount of utilities will be higher);
  • cleaning expenses (detergents, washing powder, etc.);
  • expenses for household needs for tenants ( toilet paper, dishes, hair dryer, etc.);
  • taxes (for individuals – 13%, for individual entrepreneurs – from 6%).

How to make money by renting apartments daily? A rental business can be quite effective. The effectiveness of daily rentals largely depends on the occupancy of the property. The average occupancy rate should not be less than 80%. This means that the apartment should not be empty for more than a week without tenants. With this indicator, the owner will fully recoup the costs and receive a normal income.

IMPORTANT: To organize a profitable daily rental business, one apartment will not be enough. Realizing this, many owners, in addition to their real estate, sublease the housing of other owners. To get a good income, it is advisable to have at least 5 apartments for daily rent.

Allows the use of residential premises for business and professional activities under the following conditions:

  • the rights and interests of the residents of the house are not violated;
  • a person conducts professional activities on the basis of an existing or document of ownership of the premises.

Is it worth opening such a business? Rental business or renting out an apartment as a business requires in most cases minimum costs, but a lot of time and some legal knowledge. However, the business can ultimately bring high profits if you approach it wisely and responsibly.

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