Press of the International Association of Cruise Lines for Russians. Russians have a blast on board cruise ships. Vodokhod: the company’s new gastronomic concept
13.09.2017
The development of water tourism on Sakhalin is included in the list of projects of the Federal Target Program
It will start working in 2019
The federal target program for the development of domestic and inbound tourism will be updated - the previous mechanism for the development of the industry was recognized as ineffective. The new concept will pay special attention to water tourism - there are many problems in this area that need to be solved. As Deputy Head of the Federal Tourism Agency Alexey Konyushkov said at the international conference “Water Tourism” in St. Petersburg, a new concept of the program is now being agreed upon. The first projects are already known, one of them includes Sakhalin region, reports SakhalinMedia news agency with reference to Rossiyskaya Gazeta.
“It (the new concept - editor’s note) will begin to operate in 2019, which will allow, within the framework of public-private partnerships and the cluster approach, to expand state support for tourism, and water tourism in particular,” explained Alexey Konyushkov. new version program includes the selection of regional projects in promising tourist areas of development water tourism who will receive special funding."
The first projects are already known - this is the promising destination "Volga Route", uniting the Samara, Nizhny Novgorod and Ulyanovsk regions, the republics of Tatarstan, Chuvashia and Mari El. The second direction includes cruises, spa treatment with elements beach tourism in Astrakhan, Dagestan and Kalmykia, the third - "Russian Arctic" (Murmansk, Arkhangelsk regions, Yamalo-Nenets Autonomous Okrug, Sakha), the fourth - "Amur" with cruises on the river of the same name, the fifth direction of water tourism - Kamchatka Territory and Sakhalin. The list will be expanded.
“It is possible to combine budgetary and extra-budgetary funds within the framework of the program,” State Duma deputy, head of the subcommittee on tourism Sergei Krivonosov told Rossiyskaya Gazeta. “Relatively speaking, according to the old target program, three rubles of private investments per ruble of budget funds were assumed, and the difficult situation with loans in the country has led to many businessmen taking on impossible obligations."
According to him, it makes sense to combine low-cost loans for small and medium-sized businesses with federal funds, and then businesses will be interested in working in passenger water transportation.
The number of cruise tourists around the world is growing, projected to reach almost 26 million in 2017.
Director of the association of tour operators "Tourpomosch" Alexander Osaulenko cited data from the International Association of Cruise Lines - the number of cruise tourists in the world is growing, in 2017, according to forecasts, it will be almost 26 million people. In Russia there is a slight increase in marine tourism, but mainly due to the Baltic Sea, which is among the top popular cruise destinations in the world. According to him, the current capacity of Russian ports is 15-20 percent higher than the activity of passenger ship calls.
To attract tourists, you first need to know where to moor. The berth wall in Vladivostok was reconstructed, and the pier in Petropavlovsk-Kamchatsky was updated this year. If previously one ship came here per quarter, landing in the bay and delivering tourists to the shore by boat, now there is a demand. First of all, American companies are interested in routes with stops at the port of Petropavlovsk.
82% of Russians who choose sea cruises book expensive cabins with a balcony or suites. These statistics were shared by Natalya Bentas, Royal Caribbean’s executive director for the markets of Eastern Europe, the Middle East, and Africa at a press conference of the company “Cruise House MK” on November 14.
Only clients from the Middle East book more expensive accommodation on board than Russians – 90%. For comparison, among tourists from Belgium and the Netherlands only 52% are ready to take this step, and clients from Spain prefer balconies by 28%, the rest prefer internal cabins and cabins with a window. In addition, Russians are among the top three most wasteful tourists on board, along with passengers from China and the Middle East.
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Natalya Andronova, general director of Atlantis Line, explains this by the Russian mentality. “Cruise companies value Russian tourists - they love shopping on board and leave the most generous tips. In addition, they love balconies. But people who choose cruises are well off all over the world. Even statistics say that this type of vacation is preferred by intelligent clients who want to see the world and have Good work. In the city, they spend two to three times more than land-based tourists,” she said.
However, according to observers, Russians now make up less than 1% of the total number of clients cruise companies. As told to Giani Rotondo, CEO Royal Caribbean in the regions of Europe, the Middle East and Africa, now the Russian market supplies only 6 thousand passengers of the company per year. The tour operator wants to increase the share of this market to 15 thousand by 2020.
The seriousness of the plans is confirmed by the introduction of Russian-language service on the company’s most modern liner – Symphony of the Seas. According to Natalya Andronova, suppliers make such decisions when the market potential begins to grow. Moreover, other players have already taken similar steps: for example, for the first time in the world cruise history Costa Cruises introduced full Russian-language service on four ships. And in April, Carnival is launching a new liner, Carnival Horison, with Russian service, which will make cruises around Mediterranean Sea. In addition, on two Carnival ships cruising the Caribbean, a service for tourists from Russia operates throughout the year, despite the fact that this destination is far from our country.
Natalya Bentas confirmed: the sea cruise market in Russia has doubled in five years - from 40 to 80 thousand passengers per year. In her opinion, the Russian segment is growing faster than others in Europe, despite the fact that the company’s sales in the Russian Federation fell in 2016.
Adriana Smirnova, 04/18/2017 10:38
According to a report from the Cruise Lines International Association (CLIA), cruise passenger traffic is expected to increase throughout 2017. Experts estimate that 25.3 million passengers plan to go on a cruise in 2017, which shows a clear increase compared to data 10 years ago (15.8 million passengers in 2007).
Looking at the European cruise market, it can be noted that it has been growing steadily over the past ten years, reaching 6.7 million passenger traffic in 2016. Particular growth has been observed over the past five years in all European markets.
As Costa Cruises notes, cruise vacations have great potential in the Russian market. Economic recovery, political stability, and rising consumer confidence are key factors for a positive outlook for the coming years.
Costa Cruises has been marketing the cruise market in Russia since 2003. Over the past fourteen years, the number Russian holidaymakers The number of people choosing a holiday on one of the 15 ships in Costa's fleet has increased significantly. In addition, since 2007, Costa Cruises has been offering Russian passengers the opportunity to embark and disembark in St. Petersburg during summer trips to the Baltic capitals. The most popular cruise destination for Russian tourists still remains the Mediterranean Sea.
President of the cruise line "Neptune" and President of the Association of Cruise Operators (ACO) Valentin Eliseev reported that the increase in marine sales at the beginning of 2017 reaches 30%.
In the river segment, growth varies from 25 to 45%. Experts are optimistic about the current year and expect positive results.
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The most popular cruise destinations are Caribbean(accounting for 35% of the total global cruise market), Mediterranean basin (18.3%). Then come cruises to Europe, Asia, in fifth place are sea voyages to Australia, New Zealand and islands Pacific Ocean. Alaska cruises take sixth place, closing the top 7 South America.
At the end of 2017, the number of tourists going on cruises should reach 25.8 million, noted the Cruise Lines International Association (CLIA). Much of the industry's growth will be driven by the continued development of the Asian market, whose share has increased over the past year.
By comparison, in 2013, CLIA counted 21.3 million people on cruises worldwide.
The Cruise Lines International Association (CLIA) was formed at the end of 2012. Its members included the European Cruise Council, the Asian Cruises Association, the Passenger Shipping Association, the French Association of Cruise Companies (Association Française des Compagnies de Croisière), the Brazilian Association ABREMAR, the North-West and the Canadian Cruise Association (Northwest and Canada Cruise Association), Alaska Cruise Association (Alaska Cruise Association), International Cruise Council Australia and Cruise Lines International Association.